Multinationals Strengthen Their Commitment to China; But Are Scared of IPR Challenges

Booz & Company conducted a study (survey under 108 foreign invested manufacturing companies) together with the American Chamber of Commerce in Shanghai to see what the influence is of the economic crisis on their commitment of doing business in China.

Nearly three-fourths (73 percent) of respondents said that enforcing intellectual property protection was “important” or “very important.” Other manufacturing sector issues ranked similarly include improving education and productivity of Chinese labor (67 percent), increasing quality and safety standards for Chinese-made products (66 percent), and welcoming foreign investment (62 percent). Respondents reported that the Chinese government has made noticeable progress on improving manufacturing infrastructure and incremental progress on protecting intellectual property rights.”
Read the summary of the AmCham Shanghai/Booz & Company ‘China Manufacturing Competitiveness report 2008-2009’ here.
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AMP: “Economic Crisis Should Make German Government Act More Aggressively Against Counterfeiters”

Deutsche Presse-Agentur (DPA) interviewed Mr Rüdiger Stihl, chairman of the Aktionskreises gegen Produkt- und Markenpiraterie (APM). The resulting article at the site of N24 (in German) gives a good overview of the damages that are caused by counterfeit products originating from China (for 75 percent) and Turkey (10 percent) and the measures that APM is proposing.

APM claims that:

  • the counterfeit products on the German market represent a value of an estimated 30 million euro;
  • 70.000 jobs in Germany are lost because of the counterfeit products.

APM demands more agressive measures from the governement, especially now during the economic crisis:

  • counterfeiters should get draconic sanctions, including imprisonment;
  • not only should the counterfeit products be seized that tourists bought, but they should get a fine as well.

To raise public awareness and sensitise German citizens, APM is organising an exhibition, called ‘Schöner Schein. Dunkler Schatten‘ which means ‘Glamour appearance. Dark shadow’, that will be held medio 2010 in 30 German shopping centres and must inform 10 million consumers about the risks of counterfeit products.

Bleak reminder

Market price of 1 kilo counterfeit viagra: 90,000 euro (dealers are in many cases not even prosecuted); Market price 1 kilo heroin: 40,000 euro (dealers are risking high jail sentences). You can guess what is the most profitable/low risk business for organised crime.

Update: Mr John Bingham wrote an article for the Telegraph.co.uk in which he claims that drug dealers switch from cocaine to fake viagra, read here.

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Portrait Rights In China: When They Say Cheese, You Say See You In Court

Chinese companies in China infringe portrait of foreign celebrities
Jane Macartney of The Times Online has an article about the commercial use of the portraits of Western celebrities without their permission, which is an infringement of their portrait right.
Little Red Book has nice post about it called ‘Beckham, Reeves, and Connery; Selling Sex Pills in China; Fake ad and Chinese Netizen Reactions‘ including a YouTube video where you see these three celebrities, talking Chinese, endorsing a product that claims to increase the masculinity of the user; and another YouKu video where the Italian football player Messi is used to sell a height pills. IP Dragon’s friend Stan Abram of China Hearsay is quoted.

Contrary to many jurisdictions where portrait rights can be found in the copyright law, China’s portrait rights are hosted in two articles of the General Principles of Civil Law:

  • Article 100 General Principles of Civil Law: “Citizens shall enjoy the right of portrait.
    The use of a citizen’s portrait for profit without his consent shall be prohibited.”
  • Article 120 General Principles of Civil Law: “If a citizen’s right of personal name, portrait, reputation or honour is infringed upon, he shall have the right to demand that the infringement be stopped, his reputation be rehabilitated, the ill effects be eliminated and an apology be made; he may also demand compensation for losses.”

In this case the celebrities also have a right based on article 99 General Principles of Civil Law, which forbids false representation of personal names.

Portrait associated with special event
Rebecca Ordisch an IP Counsel for Cadbury wrote a 10-page paper called ‘Sports Marketing in China: an IP perspective‘ in the Sports Law eJournal (February 13, 2007) of the Australian Bond University Faculty of Law, where she writes:
[a] small restaurant owner sought legal advice recently, for example, because he wanted to celebrate Liu Xiang’s latest hurdling win with a special offer to his customers. He wanted to promote the special offer with a banner and a photo of the famous hurdler. He was told that, although he could use Liu Xiang’s name in a promotion in celebration of his win, he could not use the image as it would infringe Liu Xiang’s portrait rights.

Foreign company in China infringes portraits of Chinese celebrities
But foreign companies operating in China can also infringe the portrait right of Chinese celebrities. In 2003 Yao Ming, the 2.29 meter (7 ft 6 in) basketball giant sued Coca-Cola Co. for portrait infringement, when his portrait and that of two other Chinese Basketball Association was displayed on commemorative cans (here you see an AFP picture of a Coca-Cola bottle with Yao Ming on it). In the end Coca-Cola settled the case outside of court. Read the People Daily Online article here.

Stills and the coexistence between copyrights and portrait rights
Professor Chen Longjiang of the Haidian University School of Law wrote a very interesting article about the relationship between copyrights and portraits using stills to illustrate this coexistence, for China Intellectual Property Magazine, August 2008, issue 25. The article, translated by Zhang Meichang, can be read here.

So can I use the portrait right/copyright of Yao Ming?
One can argue that I do not really use the picture for commercial reasons, and the picture is on the site of Wikipedia for a long time. And I would like to refer to article 22 Copyright Law which has some relevant paragraphs limiting copyright, so I can use the picture of Yao Ming to illustrate my blog.

Article 22 Copyright Law:
“In the following cases, a work may be exploited without permission from, and without payment of remuneration to, the copyright owner, provided that the name of the author and the title of the work shall be mentioned and the other rights enjoyed by the copyright owner by virtue of this Law shall not be prejudiced:
(2) appropriate quotation from a published work in one’s own work for the purposes of introduction to, or comments on, a work, or demonstration of a point;
(3) reuse or citation, for any unavoidable reason, of a published work in newspapers, periodicals, at radio stations, television stations or any other media for the purpose of reporting current events;
(4) reprinting by newspapers or periodicals, or rebroadcasting by radio stations, television stations, or any other media, of Articles on current issues relating to politics, economics or religion published by other newspapers, periodicals, or broadcast by other radio stations, television stations or any other media except where the author has declared that the reprinting and rebroadcasting is not permitted;
(5) publication in newspapers or periodicals, or broadcasting by radio stations, television stations or any other media, of a speech delivered at a public gathering, except where the author has declared that the publication or broadcasting is not permitted;

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Why STAs are Different From EPAs/FTAs and Influencing IPR norms is Preferable to Being Influenced

Professor Peter K. Yu , one of the leading scholars on Intellectual Property Rights in China (director of the Intellectual Property Law Center at Drake University School of Law), informed me that he just wrote a paper called ‘Sino Trade Agreements and China’s Global Intellectual Property Rights‘. It is a great thought provoking read. In the first part Professor Yu explains why a Sino Trade Agreement (STA) is different from a European Partnership Agreement (EPA) or US Free Trade Agreement (FTA). In the second part he gives reasons why China keeps a low profile in the global IPR policy arena, but should be more assertive to help shape global IPR norms.

What makes STAs different from EPAs/FTAs

STAs include Chile-China FTA (November 18, 2005) , Pakistan-China FTA (November 24, 2006), New Zealand-China FTA (April 7, 2008) and China-Singapore FTA (October 23, 2008).
China has, according to Professor Yu, at least the following goals for STAs:

  1. secure energy sources;
  2. facilitate trade between China and signatory countries;
  3. attract Foreign Direct Investments (FDIs) from signatory countries;
  4. strengthen China’s diplomatic ties with signatory countries;
  5. cultivate goodwill among its neighbours;
  6. improve China’s position within WTO.

The strategies deployed by China to develop such STAs are also different from the strategies deployed by the EU and US, respectively, to develop EPAs and FTAs:

  • governed by the principles of national sovereignty, self-determination and non-interference in the internal matters of the signatory countries;
  • gradually developed;
  • more flexibile terms;
  • no ambition to impose Chinese laws upon signatory countries;
  • focus more on acceptance and accommodation, rather than on conversion and harmonization.

In other words: STAs are more pragmatic and tailor-made to the conditions of each signatory country. Therefore, each STA is very different from the other. Examples of the differences between the STAs: In the New Zealand-China Free Trade Agreement there is a full chapter (Chapter 12 articles 159-166) on IPR, while you cannot find a word about it in the China–Singapore FTA. Professor Yu mentions that while article 111 (a) Chile–China FTA states the Doha Declaration on TRIPs on Public Health and identifies as an important goal the prevention of abuse of intellectual property rights and restraints on competition, the New Zealand-China FTA omits both issues.

According to Professor Yu, so far, China has not shown any ambition to develop the existing STAs into a multilateral agreement in the future.

Professor Yu notices that STAs are hardly ever TRIPs plus, contrary to many EPAs and FTAs. Professor Yu argues that maybe the only exception to this might be article 165 New Zealand-China FTA, which focuses on the protection of genetic resources, traditional knowledge, and folklore, as an anticipation of the amendments in China’s Patent Law. Then again this protection is optional. Many TRIPs-plus Bilateral and Regional Agreements resulted from an asymmetric power relationship. One can argue that this is also the case with China. However, it is not in China’s interest to push for TRIPs-plus STAs, since China itself does not want to comply to TRIPs-plus norms at the moment.

Why China keeps a low profile

Professor Yu contends that China keeps a low profile in the arena of global IPR norms, because:

  • several parts of China have not yet reached the point where companies and citizens start demanding higher levels of IPR protection and enforcement; therefore it is very difficult to come up with one IPR policy that deals with all the different challenges within China;
  • China’s leadership prefers to focus on its enormous domestic problems;
  • The challenge for China to meet its many international commitments is difficult as it is; it is not the time to assume a leadership role in this respect, yet.

Why China needs to become an influencer of global IPR norms

Professor Yu advises China to be more assertive in shaping the global IPR norms. Only the very fact that the global IPR norms will be used in dispute settlements with WTO members to interpret whether China complied these international IPR norms, for example TRIPs as was the case with DS 362) justifies an effort by China to influence global IPR norms that could possibly prevent future problems.

  • China acceded to the WTO on December 11, 2001, which is rather late. It is time to start influencing rather than being influenced;
  • it could help get rid of the external pressure from the EU and US;
  • it could formulate solutions to China’s specific IPR challenges;
  • to assume leadership in the less developed world, so that it could gather a collective bargaining position to influence the global IPR norms.

I concur with Professor Yu that it is in China’s interest to try to assume a leadership role so it can help shape global IPR norms (or at least set the IPR policy agenda) and that China should consider developing coalitions with other less developed countries to change some IPR treaties to their wishes. However, I am wondering whether this would intensify the trend in the more developed countries to migrate to different forums (as they are already doing, for example it is said there is a migration going on from TRIPs to ACTA) and also to increase the number of Bilateral and Regional Agreements.

Coming Up: China-Costa Rica Free Trade Agreement

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Why Intellectual Property Rights In China Don’t Come Naturally

I was delighted to receive the learned paper of Charles R. Stone, published in the Marquette Law Review, Vol. 92, p. 199, 2008. It is called ‘What Plagiarism Was Not: Some Preliminary Observations on Classical Chinese Attitudes toward what the West Calls Intellectual Property‘.

It has 32 pages and I read it in just half an hour. And a splendid half hour it was.

In this paper Charles makes it plausible that the classical Chinese authors expected their readers to be erudite enough to know what and when they quote and how to interpret these often substantial quotes within the rest of the text. By comparing Chinese classical texts with a legal text that includes references to Supreme Court opinions and quotations, Charles gives his readers (especially the ones with a legal education) the chance to actually experience that the process of interpreting a legal text has in a way many similarities with interpreting a Chinese classical text, which is of course only possible if you have had a classical Mandarin education. Charles explains that in such a cultural environment, heavily influenced by Confucianism, Buddhism where the classical texts were made for the initiated, and communism, a different development of looking at intellectual property was inevitable in China.


Gaining power from the dharani

The reproduction of religious texts is uniquely appealing to Buddhists because it is a tenet of that religion that the copying and distribution of its sutras is a way to receive the blessings of its founder. The Buddha, it is said, once remarked, “Whoever wishes to gain power from the dharani [charms] must write seventy-seven copies and place them in a pagoda.” The underlying “religious motivation is . . . confirmed by the earliest printings of the dharani discovered in Japan and Korea.”

Fascinating. Thanks Charles.
Using the web as a pagoda here is a chanted version of (one of) the most famous dharani the Lotus Sutra.

Picture by Peter Nijenhuis can be used with the following Creative Commons license.

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Chinese Counterfeit Products Distort Sub-Saharan Market

Great 2008 article by David Rocks and Alex Halperin for BusinessWeek. They write that the manufacturers of low cost high volume products such as shoe polish, ball pens and tooth brushes in African countries, such as Uganda, meet a lot of IPR challenges originating from China.

Chinese counterfeiters adapt quicker and quicker to the changes in the packages of the genuine goods. essrs Rock and Halperin quote Joab Ouma, who at the time was Sara Lee’s marketing director of East Africa, about the lead time of Sara Lee that is getting smaller and smaller: “First it was six months, and now it’s as little as six weeks.”

And the quality of the counterfeit products is good. The faux Nice toothbrushes come in a plastic blister pack that’s virtually indistinguishable from Nice’s packaging, except that the knockoffs say “Design in Germany” while the real ones say “Made in Uganda.

The problem is these African countries is that the enforcement of IPR in difficult. First of all, because there are not many big retail chains but many many small shops, that do not know how to distinguish a fake from a real product.
The irony of it all is that because of the Chinese counterfeiters, the manufacturing in African countries is getting too expensive and will be outsourced to … yes, China.
Read the BusinessWeek article by Messrs. Rock and Halperin here.
Africa is considered the preferred route for Chinese counterfeiters to Europe, read here.
When the Olympic torch came to Tanzania. people were demonstrating against … Chinese counterfeit products, read here.
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MOU on IPR Between Philippines and Taiwan

Taiwan and the Philippines try to develop a so called Subic-Clark-Kaohsiung Corridor. Taiwan is located north of the Philippines, with the Taiwanese city Kaohsiung in the South. Subic-Clark-Tarlac Expressway is the longest toll expressway of the Philippines.

PNA reports via TradingMarkets.com that the Philippines and Taiwan held the 16th Republic of Philippines-Taiwan Joint Economic Conference (JEC), read here.

Four trade and investment agreements were signed:
  • The Memorandum of Understanding (MOU) on Philippine-Taiwan Cooperation on Industrial Technology Development;
  • MOU on SME Food Development;
  • MOU on Intellectual Property Cooperation;
  • and MOU on Standardization and Conformity Assessment for Electronic Products.

According to the Taiwan News it was also announced that ATA carnet systems will be activated June 15 between Taiwan and the Philippines to facilitate temporary imports to each other’s country. The ATA carnet operations will be implemented only for cooperation in the intellectual property area, officials of the Taiwan Ministry of Economic Affairs told, read here.

In 2007 the two countries also signed a MOU on IPR, see here.

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“Keepin’ it real fake”

Engadget, the second most popular blog, according to Technorati has tagged “Keepin’ it real fake” as KIRF. In this category gadgets originating from China are frequently showed. Such as a Samsung knock-off called the Sumsang etc, etc.

See their overview here.

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WTO Report DS362: “Panellists On Your Marks, Get Set, Decide”

The first thing the WTO panel did was to get translations of the People’s Republic of China’s both countries agreed upon (so called mutally agreed translations, fourteen of them).

(MAT-1) Criminal Law (Articles 213, 214, 215, 217, 218 and 220);
MAT-2) 2007 Judicial Interpretation (Articles 1 through 7);
(MAT-3) 2004 Judicial Interpretation (Articles 1 through 17);
(MAT-4) 1998 Judicial Interpretation (Article 17 paragraph 2);
(MAT-5) Prosecution Standards on Economic Crimes (Articles 8, 16, 23, 38, 39 and 70);
(MAT-6) Regulations on Customs Protection of Intellectual Property Rights (Article 27);
(MAT-7) Customs IPR Implementing Measures (Article 30);
(MAT-8) Customs Announcement No. 16/2007;
(MAT-9) Measures on the Administration of Property Confiscated by Customs (Articles 1, 2, 3, 17 and 18);
(MAT-10) Law on Donations for Public Welfare;
(MAT-11) Copyright Law (Articles 2 and 4);
(MAT-12) Regulations on the Administration of Films (Articles 2, 24, 25, 27, 28, 29, 31, 42 and 55);
(MAT-13) Regulations on the Administration of Audiovisual Products (Articles 2, 4, 28 and 36); (MAT-14) Regulations on the Administration of Publication (Articles 6, 26, 27, 40, 44, 45 and 56). Then they requested the International Bureau of the World Intellectual Property Organisation (WIPO) to give them factual information available to it relevant to the interpretation of the Berne Convention for the Protecition of Literary and Artistic Works (1971).

So these, plus the input by the parties and third parties (Argentina, Australia, Brazil, Canada, European Communities, India, Japan, South Korea, Mexico, Chinese Taipei, Thailand, Turkey) are the ingredients for the pannelists to come up with a decision.

The factual information provided by the International Bureau consists of a note (pp 10-18) that it prepared and 16 annexes containing excerpts from the Official Records of the various Diplomatic Conferences which adopted, amended or revised the provisions currently contained in Articles 5(1), 5(2) and 17 of the Berne Convention. The International Bureau’s Note is attached as Annex D-3 to the WTO report, but unfortunately not the 16 annexes.

These Diplomatic Conferences are in chronological order:

  • The Diplomatic Conference of 1884: International Conference for the Protection of
    Authors’ Rights held in Berne, from September 8 to 19, 1884;
  • The Diplomatic Conference of 1885: Second International Conference for the
    Protection of Literary and Artistic Works, held in Berne, from September 7 to 18, 1885;
  • The Diplomatic Conference of 1886 (Berne Act): Third International conference for
    the Protection of Literary and Artistic Works, held in Berne, from September 6 to 9, 1886;
  • The Diplomatic Conference of 1896 (Paris Act): Diplomatic Conference held in Paris, from April 15 to May 4, 1896;
  • The Diplomatic Conference of 1908 (Berlin Act): Diplomatic Conference held in Berlin, from October 14 to November 14, 1908;
  • Additional Protocol of 1914 (Berne Protocol): Additional Protocol to the Convention signed in Berne without a conference of revision;
  • The Diplomatic Conference of 1928 (Rome Act): Diplomatic Conference held in Rome, from May 7 to June 2, 1928;
  • The Diplomatic Conference of 1948 (Brussels Act): Diplomatic Conference held in
    Brussels from June 5 to 26, 1948;
  • The Diplomatic Conference of 1967 (Stockholm Act): Intellectual Property Conference held in Stockholm, from June 11 to July 14, 1967;
  • The Diplomatic Conference of 1971 (Paris Act): Diplomatic Conference for the
    Revision of the Berne Convention held in Paris, from July 5 to 24, 1971.

Why they didn’t ask for the factual information available to WIPO relevant to the interpretation of the Paris Convention for the Protection of Industrial Property (1967) (not to be mistaken with the Paris Act of Berne Convention), I don’t know. I do know that the complaints were also directly based on China’s obligation to comply to the provisions of the Paris Convention and indirectly to the Berne and Paris Convention provisions incorporated in the Agreement on Trade Related Aspects of Intellectual Property Rights (TRIPs).

To be continued.

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WTO Report DS362

We have been waiting even before 10 April 2007, because a dispute between the US and the People’s Republic of China regarding the protection and enforcement of intellectual property in China, was in the air. Finally the WTO panel published their conclusion on 26 January 2009, read here.

So first who were the honorable WTO report panellists?
The WTO report reports that on 13 December 2007, the Director-General composed the Panel with as Mr. Adrian Macey (Chairperson) and Mr. Marino Porzio (Member) and Mr. Sivakant Tiwari (Member).

According to Wikipedia Mr. Adrian Macey is a New Zealand diplomat who in 1987 became Counsellor (economic) and Consul-General at New Zealand’s embassy in Geneva, where he was a New Zealand negotiator in the Uruguay Round for dispute settlement.
Mr. Marino Porzio, is a Chilean lawyer, partner of Porzio, Rios & Associates, who worked at the World Intellectual Property Organization (WIPO) in Geneva, in several posts from 1970 to 1987. Deputy Director General between 1980 and 1987. Since 1990 he has been advisor to the Chilean Government in matters of Intellectual Property. Advising mainly the Ministry of Foreign Affairs and the Ministry of Economy. In this respect and on a regular basis he attended, as a Chilean delegate, the meetings of the Administrative Bodies of the World Intellectual Property Organization (WIPO) in Geneva. He also participated in the meetings leading to the adoption of TRIPS and the World Trade Organization (WTO).
Mr. Sivakant Tiwari is Attorney-General’s Chambers of Singapore and Chair of APEC Intellectual Property, you can see a presentation by him here.

When I was finishing my thesis (which is about whether the People’s Republic of China is compliant with the Agreement on Trade Related Aspects of Intellectual Property Rights (TRIPs)), I had to add the formal complaint of the US to China at the WTO in the preface. Even before that I had made some prognoses about a possible outcome of the dispute.

Before assessing whether my expectations were correct, let us first revisit the three complaints:

The United States claims that China is acting inconsistently with its obligations under the TRIPS Agreement by denying the protection of its Copyright Law to creative works of authorship (and, to the extent Article 4 of the Copyright Law applies to them, sound recordings and performances) that have not been authorized for, or are otherwise prohibited from, publication or distribution within China.
The United States claims that China’s measures for disposing of confiscated goods that infringe intellectual property rights are inconsistent with China’s obligations under the TRIPS Agreement.
The United States claims that China has not provided for criminal procedures and penalties to be applied in cases of wilful trademark counterfeiting or copyright piracy on a commercial scale that fail to meet certain thresholds.

The first complaint, summarised is that the copyright of censored works is not protected nor enforced. In my thesis ‘Paper Tiger or Roaring Dragon, China’s TRIPs implementations and enforcement‘ (pg 73) I wrote: “One can argue that the legitimate foreign and domestic movies cannot compete with pirated movies (footnote 339: Legitimate foreign and domestic movies cannot compete with pirated movies “who endure no censorship, pay no taxes, and bear minimal production costs”, Ranjard and Misonne, see note 109, pg 13.) Even the Chinese Academy of Social Sciences has concluded that state censorship of film imports helps encourage piracy because distributors want to give customers more choices than what’s officially available (footnote 340: “China’s censorship process means that legitimate titles are a subset of all titles produced, i.e. producing pirated titles allows distributors to offer customers much wider choice; with no royalties and taxes to pay, and no quality control requirements to meet, pirated movies provide distributors with significantly higher profits, because sellers of pirated movies are generally unlicensed, the distribution network for pirated movies is far more developed than that for legally licensed movies”, Chinese Academy of Social Sciences report, ‘Study of the Impact of Movie Piracy on China’s Economy’, June 2006, available at: http://www.uschina.org/public/documents/2006/07/cass_piracyimpact_e.pdf.)”
“China has agreed to regularly instruct enforcement authorities throughout the country that copies of select films which are still in censorship, and not yet ready for distribution are deemed pirated and subject to enhanced enforcement. Notwithstanding these instructions, a Memorandum of Understanding that was reached July 2005, about the protection of films from piracy before, during and immediately after their theatrical release in China (footnote 341: Hau, see note 285.) (thesis pg 74) between the Ministry of Culture, SARFT and MPA, only protects 15 Hollywood movies that are released in China (footnote 342: Chris Israel, ‘Testimony before the US-china Economic and Security Review Commission Piracy and Counterfeiting in China’, June 7, 2006, pg 5, available at: http://www.uscc.gov/hearings/2006hearings/written_testimonies/06_06_07wrts/Chris_Israel.pdf.) An interesting question is whether, and if so to what extent non-released movies can contribute to the damages that a plaintiff can claim. In the Sohu versus MPA case, half of the infringed movies were released (footnote 343: The Associated Press, ‘U.S. film group: Chinese portal Sohu loses copyright suit over movie downloads’, December 29, 2006, available at: http://www.iht.com/articles/ap/2006/12/29/business/AS_TEC_China_Sohu_Movie_Piracy.php.
), and this case was further complicated, because people could download from countries where the movie was released.”

The second complaint about the disposal of confiscated goods inconsistent with China’s obligations I wrote in my thesis (pg 38): “Infringing products are often not destroyed in China and find their way back into the channels of commerce, which conflicts with article 46 TRIPs. Competent authorities shall have the authority to order the destruction or disposal of infringing goods in accordance with the principles as set out in article 46 TRIPs, thus to dispose the infringing goods outside the channels of commerce, without compensation to the infringer. Article 30 (1) Implementation Regulation 2004 states that customs are permitted to donate infringing goods to public welfare organisations or the right holder can purchase the goods. According to article 30 (2) Implementation Regulation 2004 if the goods cannot disposed of in a way they can be used by a public welfare organization, they shall be auctioned after eliminating the infringing character of the goods. The income of the auction goes to the state treasury. Article 30 (3) Implementation Regulation 2004 states that only if donating to a charitable organisation and auctioning is not possible, the infringing products shall be destroyed. The equivalent of article 30 Customs Implementation Regulation 2004 could already be found in article 27 Regulations 2003. One can argue that the donation to charitable organisations and auctions open the possibility of infringing product reentering the channels of commerce (footnote 164: “It is not uncommon for counterfeit goods donated to charity or sold at auction to reenter the stream of commerce as they can easily be repurchased by the infringers and leave brand owners right back where they started,” Timothy Trainer, ‘Submission of the International AntiCounterfeiting Coalition, Inc., to the US Trade Representative, Special 301 Recommendation’ , February 11, 2005, pg 30., available at: http://www.iacc.org/resources/2005_USTR_Special_301.pdf.), which is in conflict with article 46 TRIPs. Trainer contends that counterfeit goods should always be destroyed unless the right holder gives prior consent for donations or auctions, because no company is able to vouch for the safety of seized products, allowing counterfeit products to reenter the marketplace will injure the right holder’s brand equity, and the destruction of illegal goods makes a statement it is unacceptable (footnote 165: Trainer, see note 164, pg 30.).”
“Besides, it can be argued that article 16 Regulations 2003 (footnote 166: Article 16 Regulations 2003: Customs shall notify the right owner immediately when they discover the goods suspected to infringe recorded intellectual property rights. Where the right owner files an application according to Article 13 of these Regulations within three business days after he receives the notice from Customs and submits the guarantee according to Article 14 of these Regulations, Customs shall detain the suspected goods and send the detention receipt to the consignees or consignors. Where the right owner fails to file the application or submit the guarantee within the time limit, Customs shall not detain the goods.) and article 21 Customs Implementation Regulation 2004 (footnote167: Article 21 Customs Implementation Regulation: An intellectual property right holder shall give reply according to the following provisions within 3 working days from the date of serving the customs the written notice as described Article 20 of the present Measures:
(1) If he believes that the relevant goods have infringed upon the intellectual property right that have been put on archives at the General Administration of Customs, and requests the customs to detain the goods, he shall file a written application to the customs for detaining the goods suspected of infringement and providing guarantee in accordance with Article 22 of the present Measures;
(2) In case he believes that the relevant goods do not infringe upon the intellectual property rights that have been put on archives at the General Administration of Customs by him or does not request the customs office to detain the goods suspected of infringement, he shall explain the reason to the customs in writing.
The intellectual property right holder may check the relevant goods upon approval of the customs.) that impose a deadline of three days for a right holder to apply for seizure of suspected infringing goods held by Chinese customs, otherwise the goods shall not be detained, are not conducive to border enforcement (footnote 168: “[T]hese rules impose a deadline of only three days for a right holder to apply for seizure of suspected infringing goods held by Chinese customs,” USTR, 2006 Special 301 Report, April 28, 2006, pg 20, available at: http://www.ustr.gov/assets/Document_Library/Reports_Publications/2006/2006_Special_301_Review/asset_upload_file473_9336.pdf.) in the best case or non-compliant to the prohibition to entail unreasonable time-limits of article 41 (2) TRIPs in the worst case. On the other hand, customs protection in China may have been strengthened by the Regulations Governing Customs Penalty of 2004 (footnote 169: Regulations Governing Customs Penalty of People’s Republic of China (Provision related to intellectual property protection), adopted at the 62nd Executive Meeting of the State Council on September 1, 2004, promulgated by Decree No.420 of the State Council of the People’s Republic of China on September 19, 2004 and effective as of November 1, 2004, available at:
http://www.ipr.gov.cn/ipr/en/info/Article.jsp?a_no=2045&col_no=121&dir=200603.) which consists of only one single provision. This article 25 Regulations Governing Customs Penalty of 2004 provides customs the power to fine exporters or importers up to 30 percent of the value of the infringing goods for IP infringements.”

The third complaint about the numerical thresholds for commercial scale intellectual property infringements I wrote in my thesis (pg 82): “There is no indication that numerical thresholds are prohibited by TRIPs. The judicial interpretation’s calculation methods undermine the effectiveness of a deterrent, but does not exclude the possibility that the result is “sufficient to provide a deterrent”, pursuant to article 61 TRIPs.”

I will analyse the WTO report later. My first reaction I gave in an interview with World Trademark Review, see here. To be continued.

In the meantime you can already read Stan Abrams of China Hearsay’s interesting take on the WTO report, here and Michael Geist’s take here.

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Huawei Top PCT Applicant 2008; China Sixth Largest User of PCT

The People’s Republic of China has the ambition to shift its manufacturing based economy to a knowledge based economy. Therefore Chinese companies need to innovate, and protect their innovations by patents, internationally.

If a company registers its patent in one country, it is only protected in that country. Therefore companies need to register their patents in every single country were they want to be protected. Using the Patent Cooperation Treaty (PCT), however, they can file patent applications in different countries in an efficient way: filing at patent applications in more than one country using one patent office. A real internatonal patent does not exist yet, but the second best is to get a bundle of national patents, using the PCT.

Is China a heavy PCT-user?

A press release of the World Intellectual Property Organisation (WIPO) reports that Shenzhen based Huawei Technologies Co. Ltd. filed the most Patent Cooperaton Treaty (PCT)-applications in 2008, namely 1,737. More than the 1,729 PCT-applications filed by Panasonic Corporation of Japan or the 1,551 patents by Koninklijke Philips Electronics N.V. of the Netherlands.

One other Chinese company, ZTE Corporation, also a Shenzen-based telecommunications company, ranks at the 38th position in the top 50 PCT applicants 2008 list. So Chinese companies in general might be not heavy PCT-user yet, but two Shenzhen ( 深圳市) companies certainly are.

The People’s Republic of China improved by one place, to become the sixth largest user of the PCT (overtaking United Kingdom’s position). It is expected that China will France’s fifth position in 2009.

Read more here.

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Copycats in China: Trains, Plains and … Automobiles

Planes, traines and … automobiles. Chinese copycats in all modes of transport. After this ruling by the Beijing No. 1 Intermediate People’s Court against Zhongwei’s Zonda A9 that found the latter copying the MAN AG’s Neoplan Starliner, one might wonder whether Hillmann (of Iven & Hillmann, see below) who described Zonda A9 as a “vivid example of how rapid and uninhibited the Chinese are when it comes to copying,” was in fact defamatory, as was alleged by Zonda.

According to the Guardian Beijing No. 1 Intermediate People’s Court ordered Jiangsu province Zhongwei Passenger Bus Co Ltd, its parent company and its Beijing dealer to pay 21.16 million yuan ($3.1 million) to Neoplan Bus GmbH, a MAN AG subsidiary.
Zhongwei is going to appeal. Read the article by Michael Wei of the Guardian here.

History: Zonda sues Neoplan and blogger Hillmann (of Iven & Hillmann) for defamation in 2007

At the website of Zonda Motor one can read that Zonda sued before the Yancheng City Intermediate Court because it alleged Zonda copied its outline design.

The indictment asked for Man AG, Iven & Hillmann Co. and Neoplan Co. ltd immediately stop slandering on Zonda Group, eliminate the negative effect brought by the affair, and apologize to the Chinese party through German media. The indictment also restated that Zonda Group has the right to require the German party to pay for the compensation and undertake the legal cost for the German media has brought serious impact to Zhongda Group by reprinting and citing.
Thereby, Hillmann soon announced his apology statement to Chinese party in his Blog. He said: “As the author of the Blog article, I had no intention to hurt the relationship between China and Germany. In June, 2006, I presented the international meeting in Shanghai on invitation and made an address, where I had been well treated by the host. Now I would like to draw back my violent words, and apologize to the Chinese auto manufacturer.
Read more here.

The dispute was exacerbated by a blog linked to a Der Spiegel story about the lawsuit. Hillmann from Iven & Hillmann company posted on the regional Auto blog on Oct. 22 comments to the effect “this is a vivid example of how rapid and uninhibited the Chinese are when it comes to copying.
Read the Xinhua article about it via the IPR in China site here or via the Beijing Shijitianping Intellectual Property Cooperation Organization here.
Partly victory for MAN, article by Christian Buchholz in Manager-Magazine.DE, June 8, 2007: Teilsieg für MAN (in German). MAN sues in China, article by Andreas Lorenz in Der Spiegel, November 19, 2006: MAN zieht in China vor Gericht (in German).
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Coming Up: China – Costa Rica Free Trade Agreement

After Chile and Peru, Costa Rica is the third Latin American country that is to negociate a free trade agreement with China. Read the AFP article here.

Free trade agreements can play an important role in the protection and enforcement of intellectual property rights. Therefore I intend to read the following two brand new books edited by professor Bryan Mercurio (international economic and trade law at the Chinese University of Hong Kong, School of Law) and Simon Lester (WorldTradeLaw.net): ‘Bilateral and Regional Trade Agreements: Commentary & Analysis‘ and ‘Bilateral and Regional Trade Agreements: Case Studies’. In particular I would like to read professor Mercurio’s chapter on the TRIPs-plus areas of intellectual property: copyright, geographical indications and patents in ‘Bilateral and Regional Trade Agreements: Commentary & Analysis’.
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IP Dragon Weekend Game: Dyslectic Or Counterfeit

Ms Hannah Wood has an intriguing article about names very similar to famous ones in China. See Ms Wood’s article with pictures, here.

Can you guess which are the original brands? The answer can be found by clicking on the links.
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Poisonous Optima Dog Food: Product Liability Or Blame The Counterfeiters?

Mr Ryan McLaughlin, blogger of Life in Suzhou, wrote about the death of Addie his beloved Golden Retriever around Christmas, read here. According to Mr McLauglin the cause is probably poisonous dog food. Addie was fed dog food from Optima, which is sold by food giant Mars, Inc.

Andrew Schneider of Seattlepi.com wrote: Mars is aware of recent reports that dogs in the People’s Republic of China have died as a result of consuming what appeared to be Optima brand pet food. However, Mars does not sell Optima branded products in China,” Fair wrote me in an e-mail. “Our initial findings suggest that the affected pet food was not manufactured by, nor under the authority of, Mars or any of its affiliated companies.” She told me that Mars only sells that dog food in Taiwan. But that statement does nothing to clarify the source of the poisoned food because Chinese officials said the Optima that sickened the dogs was imported to China through a Taiwan company, Natural Pet.Read Mr Schneider’s article here.

So it is unclear whether Optima is the source or a counterfeit version of Optima. Product liability is for every company of crucial importance to enforce verociously every infringement of their intellectual property rights. And if they are liable to compensate in a decent way.
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Indian High Court Claims Jurisdiction Against Chinese Cybersquatter of ICICIGROUP.COM

Malathi Nayak of Livemint has a very interesting article about who has the jurisdiction over Chinese entities if they infringe intellectual property rights via the internet. In this case a Chinese entity had registered the domain name icicigroup.com which is similar to icicibank.com.

First the icicibank tried to get control over the domain name by filing a complaint with the WIPO’s Arbitration and Mediation Center (AMC) using the Uniform Domain Name Dispute Resolution Policy. To no avail.

Malathi Nayak wrote:

In December, justice Sanjiv Khanna [of India’s High Court, IP Dragon] passed an order restraining a resident of Beijing, Chuandong Xu, and a Chinese website registrar, HiChina Web Solutions Ltd, from using or selling the site ICICIGROUP.COM.
The order was passed ex parte or in the absence of the defendant. The same court had heard a 2007 case, in which India TV Independent News Service Pvt. Ltd sued US-based India Broadcast Live Llc. over thewww.indiatvlive.com domain name. In October, it dismissed India TV’s suit and allowed India Broadcast Live to use the name.
The two cases mark a trend where Indian courts are ruling on cybersquatting cases involving people and firms from different geographies—not all of which may fall under their jurisdiction.

The enforceability of such cross-border rulings are in general doubtful. However, Saikrishna Rajagopal, partner at Saikrishna and Associates, who filed the suit for ICICI bank, said that the Chinese defendants have complied with the high court order.

Read more Malathi Nayak’s article here.

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Electric Guitar Anti-Counterfeiting Coalition Makes Itself Heard Against Beijing Infringers

IP Dragon welcomes a new organisation that will fight the manufacturers of and traders in counterfeit guitars. The Electric Guitar Anti-Counterfeiting Coalition (EGACC), founded by four guitar manufacturers; Ibanez, Gretsch, Fender and Paul Reed Smith, in March 2008 and will lobby government authorities to enforce their intellectual property laws better against counterfeiting. Gear-Vault broke the news about the EGACC, read more here.

The first action of EGACC was to bundle their complaints, involve law firm Baker & McKenzie to activate the Public Security Bureau in Beijing against two alleged counterfeiters:
paylessguitar.com.cn and musoland.com.cn.

After investigations, the Xuanwu District Public Security Bureau in Beijing initiated simultaneous raids on November 26, 2008, against the retail operations and warehouse of both Paylessguitar and Musoland in Beijing.

Gear-Vaul, the music gear research and resources magazine wrote: “The PSB seized over 1,200 counterfeit guitars and other musical instruments not only counterfeiting all four EGACC group member brands but also those of several other renowned electric guitar manufacturers.”

According to a spokesperson of Baker & McKenzie:

The EGACC group members are grateful for the cooperation of the PSB, and of other PRC enforcement authorities, including the Xuanwu Administration for Industry & Commerce [part of State Administration for Industry & Commerce; SAIC, IP Dragon], for pursuing these law enforcement actions. The EGACC group members look forward to working closely with these and other government enforcement authorities on this and future actions in the PRC and elsewhere.

Chinese guitar
The Chinese invented many snare instruments, including the pipa, a sort of lute.
This video shows what you can do with the pipa. Well, if you practise a long long time, that is. See what Liu Fang can do with it.

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World Trademark Review: “US crowns China top of the counterfeiters”

Adam Smith of the World Trademark Review wrote an article that put a few of the actual news events into perspective.: The news of the US customs that the People’s Republic of China is number one origin of counterfeit goods seized in the US, Chinese ministers that held a meeting (12 January 2009) on the country’s National Intellectual Property Strategy, about which I wrote ‘Feasible commitments or Road to nowhere paved with good intententions‘.

Mr Smith asked yours truly whether this recent meeting of Chinese ministers will do anything to tackle the huge problem of counterfeiting?

My answer: The Chinese ministers might feel that their hands are tied. On the one hand they want to enforce intellectual property rights, but on the other they do not want to increase unemployment and cause social unrest by putting whole villages out of work that sustain on the manufacturing of counterfeit products. This is a fortiori so, because of the economic downturn.
Well the last sentence was not published, but is relevant I think. Read Mr Smith’s World Trademark Review article here.
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Zen And the Art Of Intellectual Property in China

I love that title (remix of perfect book title: Zen and the Art of Motorcycle Maintenance, by Robert Pirsig, which is a remix of the title Zen in the Art of Archery, by Eugen Herrigel who brought Zen to Europe after WOII), and have repeated it like a mantra. All the time I meditated until there was an occasion to use the title. That time has come now that the universe has alligned to this mantra, at last.

The occasion is an interesting article in the Shanghai Daily (one page free the rest paid) and a fine adaptation of the article on Xinhua with the same title (shorter but free) “Commercialism or industrialization is path to truth of Zen” about the world famous Shaolin Monastery turning to intellectual property to spread its ideas.

In the article the author asks whether the ideals of Zen Buddhism can be reconciled with commercialism/industrialization. Good question, my first take would be yes, because “seemingly disjunct or opposing forces are interconnected and interdependent in the natural world, giving rise to each other in turn.” Here I would like to limit myself to some words on the three pillars of the Shaolin Monastary: Zen, martial arts and medicines.
Martial arts
Shaolin monks know not only how to use their hands (Plum flower fist, eigh flower fist and don’t forget Dragon technique) and feet as lethal weapons. They also know how to protect their intellectual property rights assertively, as early as 1997; see the 2005 IP Dragon article about it here.

Martial arts. The Shaolin monastery tried to protect the incredible Shaolin kungfu style as an intangible cultural heritage with Chinese characteristics already in 2002, which was granted in 2006; see the 2006 IP Dragon article about it, here.

Medicines
China is keen to protect traditional Chinese medicines. My perception of traditional Chinese medicines is that the protection is difficult, since these medicines are highly personalised to each patient. Then again the medicines can be standardised. In 2007 Jia Hepeng wrote for Intellectual Property Watch that China still has problems with protecting traditional Chinese medicines, because of the gap between the patent system and the protection efforts for traditional knowledge, read here.

Zen 禪
Looking at the history of Zen Buddhism one could see this set of beliefs as an example of the benefits and appeals of remix, avant la lettre. It all started with Bodhidharma, an Indian prince, who went into China (teaching a special transmission outside normal Buddhist scripture), where the school of thought radically changed. This procedure happened again when the ideas were taken to Korea, and Japan and also to Vietnam it changed very much because of the influence of the local population. The result is that we now have an Indian version of Zen called Dhyāna, a Vietnamese version called Thiền, a Chinese version called Chán, a Korean version called Seon, and a Japanese version that obviously has become most popular in the West, called Zen and which is often used as a denominator of all these styles. I guess Zen is used in a dilutionary way for a long time.

I am doubtful if we would have such a wealth of branches in Zen Buddhism if the manifestations of Buddhism were protected and enforced by intellectual property rights after the time of the adventurous Bodhidharma, who went north to spread his ideas (Bodhidharma was not really infringing upon the intellectual property rights of Buddhism, even if there were any existent at the time, if he taught a special transmission outside scripture, as is said about him). Is remix the way to enlightenment?
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IP Dragon Writes Book About Intellectual Property in China

Dear readers,

I am delighted to announce that I am writing a book for Oxford University Press about intellecual property rights in China. It will be published in 2010.

I thank all the (anonymous) peer reviewers that have given feedback to my book proposal.

Cheers,
Danny Friedmann
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IP Dragon Wins Danwei’s Olympic Model Worker Award 2008

IP Dragon is proud and happy to have received Danwei’s Model Worker Award for 2008 (“the best of the China blogs”), in the category Law & Intellectual Property, for the second time in a row (2007). Only this time the award’s name was changed into Olympic Model Worker 2008. The procedure was the same as in 2007: The winners are chosen by Danwei’s Central Committee; no voting or democracy of any kind is involved.

There are two more winners in the category Law & Intellectual Property. In 2007 it were only IP Dragon and China Law Blog, in 2008 the new recipients were Forgotten Achipelagoes and China Law Prof Blog.

Thanks Danwei.

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US Customs Seizure Statistics 2008: “China number one, India number two and Hong Kong number three counterfeit producer”

The U.S. Customs and Border Protection and Immigration and U.S. Customs Enforcement divisions of Homeland Security gives some statistics about the numbers, characteristics and origins of counterfeit goods seized in the U.S. in 2008.
IPR seizures of goods from China rose 40 % by value in 2008. Footwear from China accounts for almost 96% of all IPR infringing footwear. In 2008, China, India, and Hong Kong, the top three trading partners for IPR seizures overall, accounted for 94% of all IPR seizures of products posing potential safety or security risks.Read more about on the CBP.gov site here.

IPR seizures counterfeit products originating from:

  • 1. China $ 221.7 million (81 %);
  • 2. India $ 16.2 million (6 %);
  • 3. Hong Kong $ 13.4 million (5 %);
  • 4. Taiwan $ 2.6 million (1 %);
  • 5. South Korea $1 million (<1%).

Read more statistics here.

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All Clichés But Still True: Intellectual Property Rights Enforcement in China Leaves Room For Improvement

France24 reports in a 2 minutes 51 seconds video (from April 2008) about the rampant violations of IPR in China and the insufficient measures to tackle the problem. One big déjà vu all over again…

We see the familiar in this short video:

  • the inevitability of a visual spectacle of destruction of counterfeit DVDs;
  • a Chinese official determined to enforce IPRs (Mr Lin Binjie, Deputy Director, National Anti-Pornography and Anti-Illegal Publications Work Group);
  • Silk Street Market and some mini-interviews with pedestrians about fake products;
  • An IPR right holder, in this case Ms Fang Fang, Chief Representative of luxury goods producer Pierre Cardin China tells that she is called “tout les temps” by licensees that have found a counterfeiter and it is operating. Pierre Carin is then sending a legal team. Result: counterfeiting stops there, but the counterfeiters set up shop somewhere else;
  • James Zimmerman, Chairman American Chamber of Commerce in China says that intellectual property is not only important for foreigners but for Chinese in China as well;
  • then more images of hawkers and markets with counterfeit products emerge.

That was April 2008, Pre-Olympic Games. However, the question is whether the level of intellectual property enforcement is still as high in Beijing after the Olympic Games, let alone in China, because of the financial crisis.

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Professor Daniel Gervais’ New Book Includes: Confidential Interim Report DS 362

Who won the IPR dispute at the WTO between China and the U.S.? That was the name of my blog posting in October 2008 and gave some leaked information. But what does the official information say? According to WTO document WT/DS362/9, that can be found at the site of the WTO dedicated to DS 362 the Panel expected to issue its final report to the parties to the dispute by November 2008. After that IP Dragon understood that the final report would be ready somewhere in 2009.

I just got an email from Rogier Creemers who has recently started a PhD Research Project at Maastricht University concerning the political and legal side of copyright piracy in China, under the auspices of professor Kamperman Sanders. Sounds very interesting. Mr Creemers pointed me to ‘TRIPs Agreement – Drafting History and Analysis’, 3rd Edition, November 30, 2008, written by professor Daniel Gervais (Vanderbilt University Law School) in which the main conclusions of the Dispute Settlement Body confidential interim report concerning DS 362 can be found:

These conclusions look lapidary, however, they represent professor Gervais’ version of the interim report, not the final report. I was already familiar with Daniel Gervais’ ‘TRIPs Agreement – Drafting History and Analysis, 2nd Edition and even 1st Edition (both at the excellent Library of the Institute for Information Law (IViR) and recommended by professor P. Bernt Hugenholtz). Updates of good books are important, indeed. Thank you Rogier Creemers.

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Microsoft Anti-Piracy: Are Your Eyes Shining Because of China’s IPR Enforcement Efforts or Shenzhen’s Efforts?

Xinhua reported that the Shenzhen Futian Court on 7 January 2009 sentenced 11 people who violated Chinese criminal and copyright laws to make pirated Microsoft software and distribute copies to Australia, Canada, Germany, the United States and other countries.

Brad Luo of China Business Law Blog observes that the article generalises Shenzhen’s success, which probably was influenced by the external pressure of the US Federal Bureau of Investigation, to “China’s sincerity in implementing intellectual property law enforcement”. Besides, the case only involves Microsoft’s software. Read Brad’s article here.

Wang Jun , an IPR scholar at Fudan University said according to Xinhua: “Our eyes shone as we heard the verdicts. I and my fellow researchers sensed that China meant business this time.” Despite the shining eyes, they continued to observe sharply: However, as the verdicts were meted out at a local district court and Shenzhen took the lead in doing many things, further observation is needed to determine whether the case will be a ‘milestone’ for the country’s intellectual property law enforcement,according to Wang.

Read the Xinhua article via China Daily here.
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Japanese Companies Can Register Chinese Copyights in Japan: save 50 percent time

Copyright is an automatic right, which arises when it is created. (because of the ‘no formalities provision’ of the article 5 (2) Berne Convention). However you can register your copyright with China’s National Copyright Administration, which can be helpful to establish prima face evidence, for example ownership. If companies outside China opted for registering their copyrights, they had to do so in Beijing. Until September 2008, there is a possibility for Japanese companies, to register Chinese copyrights in Tokyo.

.. Japanese companies jointly invested to establish the Golden Bridge Co. in September in Minato Ward, Tokyo,according to the Yomiuri Shimbun. Several Chinese lawyers will be dispatched at the Golden Bridge institute, to register and applications for lawsuits and mediation related to copyright in China, which will decrease the time needed for Japanese companies to register their Chinese copyrights from one month to two weeks.

In the future the institute will also register Chinese trademark rights and design patents.
Read the Yomiuri Shimbun article here.
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Trademarks in China: Nomen Est Omen

Stan Abrams of China Hearsay fame blogged about why the car manufacturer SAIC choose for the name Roewe and how to pronounce that name. He contemplates that: “As a Chinese brand, the English name is of secondary importance. However, if you’re going to use the English brand prominently (and they do), you gotta give it some thought, especially if you want to be a major exporter.”

Stan continues that it is peculiar that Roewe 荣威 is pronounced in Mandarin “rong wei”, which sounds like the English words “wrong way”. Read the China Hearsay article here.
Of course if you have a non-Chinese name and you want to sell your product to the Chinese market it is wise a translation/transliteration of your brand in at least Mandarin and/or Cantonese. Translation is possible if your name has a meaning too, for example Shell (the energy giant) means the external skeleton of a mollusc.
Let’s say you are Shell Oil and you wants to sell your products in China, then you can do three things:
  • Register only your non-Chinese name, this is unwise, because it invites Chinese counterfeiters to jump into the vacuum;
  • Register also a translation of the meaning of the mark into Chinese, a so called conceptual translation. Shell, the energy provider, choose to translate the meaning of the external skeleton of a mollusc: 壳 shell you pronounce ke2 in Mandarin and hok3 in Cantonese; 牌 brand you pronounce pai2 in Mandarin and paai4 in Cantonese;
  • Another option is to register a transliterated or phonetic translated mark. This can be a great route, if you choose characters that correspond to the characteristics of the brand. Coca-cola transliterated its brand into “ke kou ke le”, but then you have to find Chinese characters that fit to your brand: if you do not pay attention you can find Chinese characters that are pronounced in Mandarin as “ke kou ke le”, but which mean: “female horse fastened with wax”. However, the Coca-Cola company paid attention and came with the splendid result: 可 ke3 (approve) 口 kou3 (mouth) together means tasty, 可 ke3 (approve) 乐 le4 (joy) or in the words of Marc Garnaut “permitting the mouth to rejoice”.

After you choose between these options or a combination thereof, you have to decide whether you want to register traditional Chinese characters (used in Hong Kong, Macau and Taiwan) or simplified Chinese characters (used in People’s Republic of China and Singapore).

More about the trademarks and the special challenges in translation/transliteration of non-Chinese words into Chinese characters can be found in the powerpoint presentation of Paul Jones, of Toronto-based law firm Jones & Co., pages 18-31. The white paper of Marc Garnaut of Spark Media Lab is also about translating logos and brands into Chinese for the Chinese market, here.

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Does China Export In Violation of License EU Train Technology Back To Europe?

Mr Philippe Mellier, CEO of Alstom Transport, the second manufacturer (after Bombardier Transportation) of high-speed trains, locomotives and metro cars, is calling on countries for a boycot of Chinese trains according to the Financial Times, here. In an interview Mr Mellier said that

  • China was closing its domestic market;
  • Chinese companies export trains that use foreign technologies.
The Associated Press said that the Financial Times suggested that these exports could be in violation of licensing agreements. Read here.
The spokesman of China’s railway ministry Mr Wang Yongping has denied the allegations.
Mr Wang said that that Chinese companies paid foreign firms money for learning how to develop trains with average speeds of 300 kilometers per hour, but that China’s new generation of high-speed trains which travel at 350 kilometers per hour were completely homegrown.
“This is the innovative results of our wholly owned intellectual property and there’s no stealing of Western technology, ” Mr Wang said according to Associated Press, read here.
France24’s Owen Fairclough talks about it here in English: Don’t buy Chinese trains, says Alstom Transport boss and his colleague Sébastien le Belzic in French, Alstom prône le boycott des trains “made in China”.
Siemens, the number three high-spreed train manufacturer, has also problems with China,
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Well Known and Less Known Aspects Of Well-Known Marks

In the USTR 2008 Report to Congress on China’s WTO compliance on page 4, one can read the following remarkable sentence:
“…the promotion of famous Chinese brands of merchandise using what appear to be prohibited forms of financial support, …

So it appears to be a prohibited form of financial support, but the USTR is not totally sure about it? First China was encouraged to protect well-known marks, and now that they do…? What is happening?

The USTR alleges that China subsidises Chinese “famous brands” by

  • including cash grant rewards for exporting;
  • preferential loans for exporters;
  • research and development funding to develop new products for export;
  • and payments to lower the cost of export credit insurance.

Hui Boyang, deputy director of the quality management department of the General Administration of Quality Supervision, Inspection and Quarantine, denies the claim. Read the Xinhua article by editor Sun here. Stan Abrams of China Hearsay has a nice blog ‘There Are No Coincidences – trade edition‘, about the coincidence of the expiration of the textile deal between the U.S. and China and this new allegation.

What are famous brands or well-known marks?

Intellectual Property Rights has two pillars

  • Copyrights regulated by the Berne Convention, which come into existence without any formalities at the moment of creation of a work;
  • Industrial rights (also called “registered rights”), regulated by the Paris Convention for the Protection of Industrial Property, and which, generally, need to be registered before they are protected.

Well-Known Mark Exception To Second Pillar (the European Community has another exception, the unregistered Community Design right)

However, article 6bis Paris Convention prescribes to its members “to refuse or to cancel the registration, and to prohibit the use, of a trademark which constitutes a reproduction, an imitation, or a translation, liable to create confusion, of a mark considered by the competent authority of the country of registration or use to be well known in that country as being already the mark of a person entitled to the benefits of this Convention and used for identical or similar goods.” So this means that marks that are well-known in a country are protected, whether they are registrated or not. Registration of these well-known marks has its advantage, as we will see below.

In December 2008 I mentioned that I would come back to Brad Luo and Shubha Ghosh’s paper ‘Protection and Enforcement of Well-Known Mark Rights in China: History, Theory and Future‘ (74 pages PDF) after finishing reading it. As I already expected it is a great paper.

Article 13 Trademark Law 2001 PR of China stipulates:

Where a trademark in respect of which the application for registration is filed for use for identical or similar goods is a reproduction, imitation or translation of another person’s trademark not registered in China and likely to cause confusion, it shall be rejected for registration and prohibited from use.

Where a trademark in respect of which the application for registration is filed fdr use for non-identical or dissimilar goods is a reproduction, imitation or translation of the well-known mark of another person that has been registered in China, misleads the pub1ic and is likely to create prejudice to the interests of the well-known mark registrant, it shall be rejected for registration and prohibited from use.

Take note that transliteration is not mentioned as ground for to oppose registration or prohibit use of a mark.

Messrs Luo and Ghosh explain the advantage of registering your mark as a well-known mark in China: “the owner of the mark can exclude others from registering or using the mark, may it be reproduction, copying or translation, in goods of all types, similar or dissimilar, identical or non-identical. If a mark is unregistered and has been deemed as well-known in china, the owner can still avail itself of the accompanying protection by preventing the use or registration in similar or identical categories of goods. Notably, the 2001 CTL gives equal treatment and protection to owners of service marks and trademarks. Furthermore, the owner of a registered mark has the right to oppose the unauthorized registration and use of the mark by its agent or representative, thus enjoying an added protection for the owner where the agency relationship goes sour.

I could add that it is always good to have a mark registered in a country, including China, so that this factor may be taken into account when you want your mark be recognised as a well-known mark in another country. See in the joint recommendation below how this works:

The Standing Committe on the Law of Trademarks, Industrial Designs and Geographical Indications (SCT) has adopted a joint recommendation pages 1-12 (pdf) concerning provisions on the protection of well-known marks (June 7-11, 1999), which on its turn was adopted at a joint session of the Assembly of the Paris Union for the Protection of Industrial Property and the General Assembly of the World Intellectual Property Organization (WIPO) (September 20-29, 1999). The provisions on the protection of well-known marks do apply to conflicting marks, business identifiers and domain names, but not to geographical indicatitions nor appellations of origin.The International Bureau of the World Intellectual Property Organisation (WIPO) made some explanatory notes pages 13-20 (pdf) about the joint recommendation. the SCT has agreed that the notes will not be submitted for adoption by the Assembly of the Paris Union and the WIPO General Assembly. In cases of conflicts between the provisions and the notes, the provisions would prevail (paragraph 17 document SCT/2/5).

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USTR in 2008 Report to Congress On China’s WTO Compliance: Still Not Satisfied After All These Years

One of the priority issues in the 115 page 2008 Report to Congress On China’s WTO Compliance, released by the United States Trade Representative (USTR) in December is, unsurprisingly, the protection and enforcement of intellectual property rights in China. Below you will find a selection of the USTR report which shows where China has room for improvement:

Pg 3. In two other WTO cases, a challenge to key aspects to China’s IPR enforcement regime, along with a challenge to market access restrictions affecting the importation and distribution of copyrighted-intensive products such as books, newspapers, journals, theatrical films, DVDs and music, …
More surprisingly, however, is the statement in bold:
Pg 4. …, including the setting of unique Chinese national standards, the tremendous expansion of the test market for China’s homegrown 3G telecommunications standard, China’s government procurement practices, an array of policies promoting and protecting “pillar industries,”, the promotion of famous Chinese brands of merchandise using what appear to be prohibited forms of financial support, … Read IP Dragon’s ‘Well known and Less Known Aspects of Well-Known Marks.
IP Dragon has dealt with the subject of China’s homegrown 3G standard and hopes to interview the government procurement in China specialist and president of the China-Mekong Law Center professor Daniel Mitterhof about the intellectual property in China aspects, this year. After some compliments to China steps to protect IPRs the USTR writes:
Pg 4. However, some critical reforms are still needed in a few areas, such as further improvement of China’s measures for copyright protection on the Internet following China’s notable accession to the World Intellectual Property Rights Organization (WIPO) Internet treaties, .and correction of continuing deficiencies in China’s criminal measures.
Pg 5. In addition, effective enforcement of China’s IPR laws and regulations remains a significant challenge. Despite repeated anti-pirated campaigns in China and an increasing number of civil IPR cases in Chinese courts, counterfeiting and piracy remain at unacceptably high levels and continue to cause serious harm to US businesses accross many sectors of the economy.

To measure whether China’s enforcement of intellectual property rights improves IP Dragon has proposed the use of the Enforcement/Infringement ratio.
Pg 5. The United States also continued to prosecute a WTO case challenging specific deficiencies in China’s legal regime for protecting and enforcing copyrights and trademarks. Following the establishment of a WTO panel last year to hear the case, 12 WTO members joined in as third parties. Proceedings before the panel took place in April and June 2008, and the panel is expected to make its decision public in 2009.
Pg 72. For example, one major weakness is China’s chronic underutilization of deterrent criminal remedies. In particular, legal measures in China that establish high thresholds for criminal investigation, prosecution and conviction preclude criminal remedies in many instances of commercial-scale counterfeiting and piracy, creating a “safe-harbor” for infringers and raising concerns that China may not be complying with its obligations under the TRIPs Agreement.
Pg. 74. ..more work is needed at b the national level and the provincial level to meet the challenges of Internet piracy and fully implement the WIPO Internet treaties.
Pg 75. …the lack of criminal liability for certain acts of copyright infringement, the profit motive requirement of identical trademarks in counterfeiting cases, and the absence of minimum, proportional sentences and clear standards of initiation of police investigations in cases where there is a reasonable suspicion of criminal activity.
Pg 76. …China could clarify that certain Internet “deep linking” and other services that effectively encourage or induce infringement are unlawful.
Pg 76. Disposal of confiscated goods remains a problem under the implementing rules, which appear to mandate auction following removal of infringing features, rather than destruction of infringing goods not purchased by the right holder or used for public welfare.

Pg 76. The United States also remains concerned about a variety of weaknesses in China’s legal framework that do not effectively deter, and may even encourage, certain types of infringing activity, such as “squatting” of foreign company names, designs and trademarks, the theft of trade secrets, the registration of other companies’ trademarks as design patents and vice versa, the use of falsified or misleading license documents or company documentation to creat the appearance of legitimacy in counterfeiting operations, and false indications of geographic origin of products.

Pg 76. The United States has urged China to provide greater protection against unfair commercial use of undisclosed test and other data submitted by foreign pharmaceuticals companies seeking marketing approval for their products. The United States has also encouraged China to undertake a more robust system of patent linkage and to consider the adoption of a system of patent term restoration. In addition, built-in delays in China’s marketing approval system for pharmaceuticals continue to create incentives for counterfeiting, as does China’s inadequate regulatory oversight of the production of active pharmaceutical ingredients by domestic chemical manufacturers.

Conform the conclusion of my thesis, the USTR points to some extra-judicial factors that influence the enforcement of IPR negatively:

Pg 77. IPR enforcement is hampered by lack of coordination among Chinese government ministries and agencies, lack of training, resource constraints, lack of transparency in the enforcement process and its outcomes, and local protectionism and corruption.

Pg. 77. Trade in pirated optical discs continues to thrive, supplied by both licensed and unlicensed factories and by smugglers. Small retail shops continue to be the major commercial outlets for pirated movies and music (and a variety of counterfeit goods). Piracy of books and journals and end user piracy of business software also remain key concerns, although improvements have been seen in business software piracy rates, as discussed above. In addition, Internet piracy is increasing, as is piracy over enclosed networks such as universities.

Pg. 77. …right holders have monitored China’s efforts and report little meaningful improvement in piracy of pre-release titles in several major cities.

Appendix 3 shows a fact sheet of the 18th US-China Commission on Commerce and Trade Meeting, December 11, 2007, was given:

It states about Intellectual Property Rights:

  • China reported on steps it has taken since the previous JCCT meeting in April 2006 to improve protection of intellectual property rights in China, including accession to the WIPO internet treaties, a crackdown on the sale of computers not pre-loaded with legitimate software, enforcement efforts against counterfeit textbooks and treaching materials, and joint enforcement raids conduct by the Federal Bureau of Investigation and Chinese security agencies.
  • China and the United States agreed to exchange information on customs seizures of counterfeit goods in order to further focus China’s enforcement resources on companies exporting such goods.
  • China agreed to strenghten enforcement of laws against company name misuse, a practice in which some Chinese companies have registered legitimate US trademarks and trade names without legal authority to do so. The two sides also agreed to cooperate on case-by-case enforcement against such company name misuse.

Appendix 4 shows a fact sheet of the 19th US-China Joint Commission on Commerce and Trade Meeting, September 16, 2008.

It states about Intellectual Property Rights:

  • China and the United States noted the importance of ongoing dialogue and cooperative efforts taking place under the JCCT IPR Working Group, which met September 4-5 in Beijing, and agreed to hold regular meetings of the IPR Working Group in the future.
  • China and the United States agreed to continue pursuing cooperative activities in addition to formal meetings of the IPR Working Group, on such issues as: IPR and innovation, including China’s development of guidelines on IPR and standards; public-private discussions on copyright and internet piracy challenges, including infringement on user-generated content sites; reducing the sale of pirated and counterfeit goods at wholesale and retail markets; and other issues of mutual interest.
  • China and the United States welcomed plans to conduct further cooperative meetings between responsible officials regarding: China’s patent law amendments now under consideration in the National People’s Congress; pharmaceutical data protection; and the Memorandum of Cooperation on Strenghened Cooperation in Border Enforcement of Intellectual Property Rights.
  • China and the United States agreed to sign two IPR memoranda of understanding (MOUs) on strategic cooperation to improve the administration and effectiveness of copyright and trademark protection and enforcement, as soon as possible but no later than the end of 2008. The MOUs will be signed between the US Patent and Trademark Office, the US Copyright Office, China’s National Copyright Administration and the State Administration for Industry and Commerce.
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Slow As A Turtle? Copyright Protection Expiration in China: Lifetime Plus Fifty

IP Dragon‘s feline friend has an interesting post December 31, 2008, about the expired protection of copyrights for authors that died seventy years ago, including the painter Wang Zhen (1867-1938), read Mr Jeremy Phillips’ article for IP Kat here.

According to article 20 Copyright Law PR of China the rights of authorship, alteration and integrity of an author shall be unlimited in time. Then again, the term of protection for the right of publication and rights referred to in article 10 (5) Copyright Law PR of China (the right of showing, that is, the right to show to the public a work, of fine art, photography, cinematography and any work created by analogous methods of film production through film projectors, over-head projectors or any other technical devices) and 10 (17) Copyright Law PR of China (any other rights a copyright owner is entitled to enjoy) was already expired after the lifetime of the author and fifty years, according article 21 Copyright Law PR of China.

If Wang Zhen’s paintings are in a country with a copyright protection of the lifetime of the author plus seventy years, and if this country is a member of the Berne Convention, it has to comply to the national treatment requirement (article 5(1) Berne Convention), which means that this member state has to treat the nationals of every other member state at least as favourably as its own. Article 7 Berne Convention and article 12 TRIPs, however, obligate their respective member states to protect copyright for fifty years. The People’s Republic of China acceded to the Berne Convention in 1992 and TRIPs in 2001.

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EU Experience and Practice Must Show China The Way Concerning IPR Protection At Exhibitions

It is crucial for companies to showcase their new products to the world at trade fairs and exhibitions. Hower, these places welcome potential customers but also IPR infringers.

To make the bonafide exhibitors less vulnerable to IPR infringements and deal with the IPR infringers that also have come to the trade fairs, the IPR2 (EU-China Project on Protecting Intellectual Property Rights, 10.85 million euro provided by the EU and 5.425 million euro by China) has written a 36 page study that must show the way to the Department of Treaty and Law of the Ministry of Commerce of China on ‘How to Protect Your Intellectual Property at Trade Fairs‘, based on the experience and practice of France, Germany, Italy, the Netherlands, Spain, Switzerland and the United Kingdom, see pdf here.

Negative peculiarities in IPR protection during exhibitions mentioned in the study are:

  • Timing; because of the short period it can be hard to execute an ex parte order;
  • There can be a lack of availability of experts;
  • Risk of double prejudice for both the IPR owner and alleged infringer.

The study comes up with the following positive peculiarities in IPR protection during exhibitions:

  • Move evidence available;
  • An extra jurisdiction option;
  • Deterring effect, because of the public perception of an intervention.

The study was written by:
Jean-Frédéric Gaultier (Clifford Chance, France);
Reinhardt Schuster (Bardehle Pragenberg Dost Altenburg Geissler, Germany)
Giovanni Casucci (Casucci Studio Legale, Italy) who also coordinated the study;
Montserrat Lopez-Bellosta (Clifford Chance, Spain);
Carlos Rivadulla (Clifford Chance, Spain);
Johannes Jabocus Brinkhof (Brinkhof, the Netherlands);
Philippe Azzola ( Philippe P. Azzola, Switzerland).

A condensed version of the study was provided to some 200 companies in a training run by the Ministry of Commerce at China’s most important trade fair, 104th China Import and Export Fair in Guangzhou, Guangdong Province (15-19 Oct; 24-28 Oct and 2-6 Nov 2008).

The report came a year after a EU-China Seminar on the Protection of IPR at Trade Fairs in Beijing and Shenzhen in November 2007. IPR2 supported a study tour by MOFCOM officials to Paris, France; Berlin, Hannover, Germany and Milan, Italy in November 2008 to assess the methods and practices employed at several of the largest European trade fairs. Read more about the study tour here.

The Protection Measures for Intellectual Property Rights during Exhibitions of the People’s Republic of China, formulated according to the Foreign Trade Law of the PR China, Patent Law of the PR China, Trademark Law of the PR China, Copyright Law of the PR China and relevant administrative regulations, however, is already in force since 2006, see here.

UPDATE: The powerpoint presentation ‘Stakeholder briefing www.ipr2.org, March 6, 2009, can be seen here.

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Comparison Between The IPR in China Relevant Provisions Of the Foreign Trade Law 2004 and 1994

I have just added links to the Foreign Trade Law of the People’s Republic of China 1994 and 2004 on IP Dragon’s blogroll ( under “IPR in China Laws and Regulations”).

The IPR relevant article 6 Foreign Trade Law 1994 is almost identical to article 6 Foreign Trade Law 2004 (most favoured nation treatment and national treatment because of articles 4 and 4 TRIPs, respectively, before 2001 because of article 5 (1) Berne and aricle 3 Paris Conventions)

Article 14 Foreign Trade Law 1994 is similar to article 13 Foreign Trade Law 2004 (the departments that get information from the foreign trade operaters should keep business secrets to themselves, see pages 15-16 Thesis).

Article 27 (2) Foreign Trade Law of 1994 prohibits explicitly infringing upon intellectual property rights and article 27 (5) Foreign Trade Law 1994 “other acts violating laws or administrative rules and regulations” can also be used to base a prohibition against IPR infringement.

It can be concluded from article 14 Foreign Trade Law of 2004 that import and export of goods is not free if law or administrative regulation provides otherwise.
Different from Foreign Trade Law 1994 is that Chapter V of the 2004 amendment is dedicated to Foreign-trade-related Intellectual Property Protection. Article 29 Foreign Trade Law 2004 includes: “Where any of the import goods violates any intellectual property right and, at the same time, endangers the foreign trade order, the foreign trade department of the State Council may take such measures as prohibiting the import of the relevant goods that the infringer has produced or sold for a certain period of time.” No word about export goods that violate IPRs. This is in compliance with TRIPs, since article 51 TRIPs only obligates that WTO members shall adopt procedures to enable a right holder that has valid grounds that counterfeit trademark or pirated copyright goods import may take place, to lodge an application. Article 2 Regulations of the People’s Republic of China on Customs Protection of IPRs 2003, however, goes beyond this obligation and applies to both import and export.

Article 30 Foreign Trade Law 2004 is to give the foreign trade department of the State Council the legitimacy to take measures in case of an IP right holder that hinders the licensee from questioning the validity of the IPR involved in the license agreements, conducting forced package license or providing exclusive selling back conditions in the license agreement, etc.
Picture: threecee
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Message of IP Dragon: Happy Holidays

Sheng dan kuai le 圣诞快乐

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Thesis and Publications About IPR in China

Thesis: ‘Paper Tiger or Roaring Dragon, China’s TRIPs Implementations and Enforcement’
BMM Bulletin Paper: ‘How to work within China’s IPR enforcement system for trademark and design rights’
Article: ‘How to prevent and act upon intellectual property rights infringements in China’
Article: China’s National IP Strategy 2008: Feasible Commitments or Road to Nowhere Paved With Good Intentions
Article: ‘How do the People’s Republic of China and Hong Kong relate to each other regarding IPRs’
Netherlands Hong Kong Society article: ‘Intellectual Property Rights in HK and China’
Guest blog for BIZZ: ‘China and intellectual property’ (Dutch)

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Judge For Yourself: Does Online Game Maker Miu! Infringe IPR?

Hau~ Omochikaeri~!, a blog by Micchi and Nemuiwanko about massively multiplayer online games, accuse that Miu! World plagiarise characters of Ragnarok Online, World of Warcraft, Maple Story and possibly other games in their online game Aurore Blade. The blog includes two changing pictures of the alleged original and alleged copycat characters.

Finally, they [IGG, the company that made an English version of Miu! World’s online game version] recently changed in the the class sprites and removed some of the monster sprites from the game, due to possible fear of future lawsuits from Gravity, Blizzard and other game makers. It is interesting to note, however, the Chinese version is still the original copycat version.

Read and see here.

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Beer and Logic: If Taiwan Beer Is Sold In China Trademark Issue Is Solved In China

Mr Lin Tzann-feng, senior vice president of Taiwan Tobacco Liquor (TTL) Corporation said about the possibility of selling Taiwan Beer 台灣啤酒 in China, according to The China Post: We are confident on the opening of the Chinese market, once the trademark issue is solved, perhaps earlier next year.” Read the China Post article here. It is speculating why China closed its borders for Taiwan Beer.

The Shanghai Daily reported that Taiwan Beer will be sold in February 2009 on China’s mainland after a 10-year struggle for access. Read the Shanghai Daily article here.

Non sequitur
According to the logical fallacy ‘affirming the consequent’ if Taiwan Beer will be sold February next year, the trademark issue must be solved, at least according the quote in the China Post article.

  • If Taiwan trademark issue is solved in China then Taiwan beer is sold in China (If A is true, then B is true);
  • Taiwan beer is sold in China (B is stated to be true);
  • So the Taiwan Beer trademark issue is solved in China (Therefore, A must be true).

Like in a ‘non sequitur’, there can be more reasons why B is stated to be true, without the necessity that A must be true.

Read another IP Dragon article about the Longlife cigarettes trademark of the TTL Corporation here.

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China Ready To Make Money With Homebred 3G Standard TD-SCDMA

Ek Heng of Telecommunications Online writes that it is expected that China Mobile will receive a license for TD-SCDMA, a 3G standard developed by China, in order to be less dependent on foreign patent holders, avoid paying patent fees and trying to license it outside of China. The license for W-CDMA will probably go to China Unicom and China Telecom will get the CDMA2000 license.

Ek Heng writes: Expenditure on 3G networks is seen by the Chinese government as one of the measures to offset the slowing economic growth. The rewards in terms of intellectual property that can accrue from the success of China’s TD-SCDMA will be massive and much attention will be focused on how it stands to the rigours of full commercial operation.
Read the article on Telecommunications Online here.
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“Eli Lilly Lobbies on Counterfeiting And Regulatory Issues Involving China”

Eli Lilly, a US drugmaker, lobbied for 3.3 million dollar in the third quarter of 2008 on issues, which include counterfeiting problems and regulatory reform in China, according to the Associated Press. Read the AP article via the site of Forbes here.

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More Brooms Sweep Cleaner: Expansion of IPR Tribunals in China

Xie Chuanjiao of the China Daily wrote about the increasing number of IPR court cases and the pilot project of specialised IPR courts in cities such as Beijing, Shanghai, Guangdong, Jiangsu, Zhejiang, Shandong and Fujian (nine intermediate people’s courts and 14 courts at district- and county-level). There will be similar IPR tribunals throughout China.

Read Xie Chuanjiao’s article here. Picture Swamibu

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Word On Wednesday: The Influence of the Financial Crisis On The Enforcement of Intellectual Property In China

Getting ready for stormy weather

Painting/picture Copyright Dinky 2008

What could be the impact of the financial crisis on the enforcement of intellectual property in China?

Here are some hypotheses on top of my mind:

  • Because of the financial crisis most people are afraid to spend money; the demand for counterfeit and pirated products in China and outside of China grows. This means that the importance of enforcement of intellectual property rights increases.
  • Because the economic growth in China is expected to fall back to 7.5 percent in 2009 (according to the World Bank) the ability to absorb new arrivers from the countryside into the cities and employ them will be more difficult. Result: unemployment will grow, which increases the chances of social unrest. The Economist of 13-19th December quoted a researcher of the Chinese Communist Party that described it as: “a reactive situation of mass-scale social turmoil.” In China there are still villages dependent on the production of counterfeit and pirated goods. The incentive for the Chinese government to enforce intellectual property and make these people de facto unemployed and thus prone to protest is not very likely. The Chinese government might temporarily look the other way when it comes to intellectual property infringement.

    What do you think?

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First Coordinated EU Customs Campaign Catches 34 Million Counterfeit Medicines

Reuters reports that the customs officials of the 27 EU members worked together to intercept counterfeit antibiotics, anti-cancer, anti-malaria and anti-cholesterol medicines, painkillers and Viagra.

The main countries of origin for the illegal products were China, India and Pakistan, a [European] Commission official said.

Read the Reuters article here.
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Columbia Sportswear “Succesful” In Reducing Counterfeits in China

Ms Laura Wood writes in MarketWatch that Columbia Sportswear Company, a manufacturer of active outdoor apparel (which included the brands Montrail, Mountain Hardwear, Pacific Trail and Sorel) has been succesful in implementing an anti-counterfeiting programme with local, national and international law enforcement agencies and that [i]n 2007 it staged 60 successful raids on factories manufacturing counterfeit products in China.

Read Ms Wood’s article here.
UPDATE: My plan was to interview the people of Columbia Sportswear Company so the details could be uncovered. After Mr Richard Gould’s critical comment, I am confirmed that this is a good idea. Mr Gould is working for CBI Consulting, a provider of business & competitive intelligence, investigations and brand protection in China, commented that the number of raids does not necessarily correlate with success in anti-counterfeiting. He is absolutely right (if the number of infringements increases faster than it is deterred/reduced by raids).
He assumes the 60 raids were administrative (he based his assumption on overall Anti-Counterfeiting Statististics for China in 2007. I agree again.
Mr Gould wrote: It would be interesting if Columbia could provide more substantial proof to indicate a decline in counterfeiting of their brands. Sales figures, market survey results, punishment decisions, civil cases, etc.” Thanks for the comment Richard. I hope I can ask questions about it to the legal department of Columbia Sportswear Company.
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China and Russia Sign Intellectual Property Agreement For Military-Technical Cooperation

According to a translation by RIA Novosti of the Russian newspapers Vedomosti and Kommersant, the Russian-Chinese inter-governmental commission for military-technical cooperation met in Beijing for the first time in the past three years to sign an agreement on copyright [what is probably meant is intellectual property, including copyright IP Dragon] protection in the field of military-technical cooperation on December 11, 2008.

RIA Novosti wrote that copyright [what is probably meant is intellectual property, including copyright IP Dragon] protection is a serious problem for Russian military products.

It alleged that China’s People’s Liberation Army copied for example the following Russian military products:
  • Antonov An-12 Cub (RU) See left picture became Y-8 military cargo plane (CN) See right picture;
  • An-24 Coke transport aircraft (RU) became Modern Ark MA-60 regional aircraft (CN);
  • X-55 cruise missile (RU) became C-602 missile (CN);
  • AL-31F aircraft engine (RU) became Tai Hung WS-10 aircraft engine (CN).

Read the RIA Novosti article here. (last article on the webpage)

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Must Read Monday: “Shan Zhai Ji” in Google.cn Most Searched List

Sky Canaves and Juliet Ye of the Wall Street Journal’s China Journal Blog dealt with the top ten lists of Google.cn 2008. Although most Chinese use Baidu, and Google is used by some of the higher educated Chinese, the most searched terms can give an indication of what is hot and what is not in China. Read the China Journal article here.

In the category “Most asked questions”: Number 1. , unsurprisingly, given the enormous impact on China’s society, was: What is melamine? Interestingly also on number 8 another question had also to do with substandard, counterfeit products: What is Shan Zhai Ji?

Ok, everything that shows up in a Google top ten is a trend. But what does this trend mean? So what means Shan Zhai Ji 山寨机? This is literally: Mountain Bandit Machine, and is a a knickname for cell/mobile phones with copied design and functions of branded cell/mobile phones offered for a much lower price, without permission of the brand owners.

According to Candy Yang and Lisa Li of China Youthology, which is “catching the pulse of Chinese youth”, Shan Zhai Ji has developed into a subculture which can be defined as:

  • Enjoying technology for a low price;
  • Satisfaction with the level of technology and innovation of small bandit factories, which meets Chinese youth need to experience new technology and new functions and some humour;
  • Pride for unpretentious, low quality low price products.
  • Shan Zhai Ji might look vulgar and ‘out-dated’, but are considered cool and interesting by some youth.

Ms Yang and Ms Li did an informal survey about who is buying these Shan Zhai Ji products. The outcome is: creative youth, technology geeks and guys. In marketing terms the important group of early adopters. In other words: the opposite of brand chasing as the title of the article rightly put is, read the China Youthology article here. Conclusion: counterfeit trademarks and pirated copyright in China is not only caused by supply but also by demand. Brand holders need to work on both sides.

An example of a Shan Zhai Ji, you can see below a video of the iOrange, oops iOrgane. It has some extra functions compared to those of the iPhone.

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Drafting An Anti-Counterfeiting Trade Agreement: Where is China?

The drafting of the Anti-Counterfeiting Trade Agreement (ACTA) was, and to a lesser extent still is, shrouded in secrecy. There has been a lot of criticism about the lack of transparency in the negotiation process and drafting of ACTA. Only a leakage in 2007 provided a draft version of ACTA, see here (4 pages pdf).

This September a lot of stakeholders signed a protest letter that to withhold the citizens of countries participating in the negotiation process is undemocratic. The Chinese Domain Name User Alliance in Beijing was the only Chinese signatory of the protest.

It became clear in October 2007 that the United States, the European Community, Switzerland, and Japan are participants. After that Australia, Republic of Korea, Mexico, Jordan, Morocco, Singapore, the United Arab Emirates and Canada joined.

The goal is to establish a new international legal framework and to set a new, higher benchmark than TRIPs for the enforcement of intellectual property rights that countries can join on a voluntary basis.

Although China is not participating in the drafting process (either because China was not invited or it declined an invitiation), it is the ultimate objective of ACTA that “large emerging economies, where IPR could be improved, such as China and Russia” to sign up to the global act. Read more in the November 2008 Fact Sheet of the European Commission about ACTA, here. However, one can doubt whether China wants to adhere to a global act if they did not participated in the negotiation process.

So why did the United States and European Community shift the forum from WTO’s TRIPs to this new forum, that has no ties with WTO, WIPO or anything we already know? I take it that if you have ambitions to increase the minimum protection/enforcement level of intellectual property, the WTO is a forum with many members so it is likely that the participants have to strike a compromise.

The drafting process of ACTA is in full swing and will continue in 2009.

Read more about ACTA here.

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Comments on Judicial Interpretations of Determination of Well-Known Trademark

Mr Jing ‘Brad’ Luo, JD candidate, May 2009 at the SMU Dedman School of Law and Professor Shubha Ghosh at the University of Wisconsin Madison, School of Law, wrote a paper about the subject called: ‘Protection and Enforcement of Well-Known Mark Rights in China: History, Theory and Future. Read messrs. Luo and Ghosh’s paper here (74 pages PDF). I am sure it is a great article, since I am familiar with the high quality content of the China Business Law Blog by Mr Luo. I am going to read it now and will come back to it later.

The CCPIT Patent and Trademark Law Office writes that November 12, 2008, the Supreme People’s Court invited public comments on its draft of ‘Interpretations on Several Issues of Application of Law Concerning Determination and Protection of a Well-known Trademark in the trial of Civil Dispute Cases of Infringement of Trademark Right’. The deadline to send in your comments is December 12, 2008. Read CCPIT Patent and Trademark Law Office’s article here.

UPDATE: You can find the link to the draft (最高法院就驰名商标认定司法解释征求意见 = The Supreme People’s Court on judicial interpretations about Well-known Trademarks for Comments) at the site of the Zhejiang Liuhe Law firm, here (Chinese). Thanks Brad.

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Not So Smooth As Shampooed Hair: Copyright Font Infringement. Founder Electronics Sues P&G and Carrefour

Do you remember Founder Electronics sueing Blizzard Entertainment, August 2007 for copyright font infringement? Read here. Now the People’s Daily Online reports that Founder Electronics has filed a suit against Procter & Gamble (P&G) in Guangzhou, Guangdong province and Carrefour in Beijing, also for copyright font infringement. Founder Electronics is claiming 1.478 million yuan for damages.

Founder Group claimed that without the authorization of Founder Electronics, Proctor and Gamble (Guangzhou) used the Founder fonts “Qian style” and “Cartoon style” on its exterior packaging, product labels, product trademarks and publicity materials for 55 products it produced, including Rejoice shampoo, violating the copyrights of the Founder Electronics font collection.

Read the People’s Daily Online article here.
Hat tip to Ilanah Simon Fhima of the IP Kat, bringer of IP related ‘news and fun for everyone!’ since 2003.

[youtube http://www.youtube.com/watch?v=NExAojrsCjY&hl=en&fs=1]

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Hu Jintao And The Three Supremes Or Do You Rather Listen To Diana Ross?

Intellectual Property Law in China, of course, is not an insulated part of Chinese Law. A fortiori, it is an integral part of it. So those who are interested in IPR in China, could take notice to China’s legal reforms of the last thirty years.

Ms Sky Canaves, lead writer for the WSJ’s China Journal, visited the Foreign Correspondents Club of Hong Kong Thursday to give the highlights Mr Jerome Cohen’s speech. Mr Cohen is a China Legal Expert, author, professor and Of Counsel for Paul, Weiss, Rifkind, Wharton & Garrison LLP.

In her article Ms Canaves reports what Mr Cohen said about the theory advocated by China’s president Hu Jintao since December last year, called: ‘The Three Supremes’, which undermines a rule of law, at least from a Western perspective:

The three supremes are, in descending order: the party, society and… the constitution and the laws. The new supreme court president has said with respect to death penalty cases, for example, that the feelings of the masses are number one, when courts have to make decisions about whether people live or die. Number two is social conditions, and number three is the legal law. This has demoralized many professionally oriented members of this rising legal class [and they have been] subject to intensive political indoctrination in the theory of three supremes.

This does not bode well, also in relation to the impartiality and independency of the IPR law judgements, that might not decide about life and death situations, but certainly can have a crucial impact on China’s society.

Read Ms Canaves’ interesting article here.

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China IPR Law Firms and Agents: Haseltine Lake Chooses Guangzhou

IP Dragon 知識產權龍 congratulates Haseltine Lake for its new representative office in Guangzhou, Guangdong province and welcomes this firm into IP Dragon’s blogroll in the category ‘China IPR Law Firms and Agents’.
This firm that has already an office in Londen, Bristol, Leeds (UK) and Munich, Germany, has now also a presence in the People’s Republic of China.

Most foreign lawfirms have an office in Beijing, Shanghai, Shenzhen and Hong Kong, or offices in a combination of these locations. Therefore, from a competitive perspective, to choose for Guangzhou is probably a wise decision. Maybe Haseltine Lake’s banner with the undertitle ‘European Patent & Trade Mark Attorneys’ might be ready for revision.

The press release by Haseltine Lake states proudly:

.. Chief Representative Li Min, who previously worked for Haseltine Lake in Europe, will provide a bridge across time zones and language barriers to ensure that our International clients and contacts can be guaranteed a prompt top quality liaison and information resource for all their Intellectual Property matters in China.

Read the Haseltine Lake press release here.
You can see their new office here (pdf).

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