March 8, 2014 Danny Friedmann will give a course on Transnational Trademark, and deals with the observations of a century of Budweiser conflicts.
This course will provide an insight into transnational trademark law. The trademark law in Hong Kong will be used as a reference point: to clarify the differences and similarities between the Hong Kong, EU and US systems.
The course will illustrate transnational trademark law in the process via the ongoing legal battles between the US and Czech beer breweries in many jurisdictions all over the world. Rationales of trademark law, trademark categories and new challenges for the trademark are building blocks to comprehend the cases that will be used. The case law, including that of the CJEU, makes clear that beside trademark law, EU regulations about Geographical Indications, the Lisbon Agreement to Protect Appellations of Origin, contract law and bilateral agreements are all relevant factors to the matter.
If you are interested in IPR, CPD points or beer, this course is for you. At a great location: The Chinese Club of Hong Kong in Central. See the curriculum of The Profectional Company course, and participate now here.